The “Usa la Testa” project stems from NOVOMATIC Italia Group’s commitment to promoting a culture of healthy and responsible gaming, aimed at preventing pathological and potentially harmful behaviors. This commitment translates into accurate information, specialized training, and practical tools to support both players and industry professionals.
A multichannel ecosystem for responsible gaming
Starting out as a niche blog, “Usa la Testa” has gradually evolved into a multi-channel information hub that integrates editorial content, social media communication, and digital tools designed for gamers.
Each channel contributes, through different styles and formats, to fostering a culture of prevention that is accessible, clear, and responsible.
Through its social media channels on LinkedIn, Facebook, and Instagram, “Usa la Testa” shares short posts, updates, useful information, and awareness messages. Its social media presence allows it to reach a broad and diverse audience, making responsible gaming topics immediate, accessible, and easily shareable, and helping to keep the focus on prevention and healthy gaming.
The Blog
The “Usa la Testa” blog is the editorial heart of the project.
Here you can find:
- in-depth articles on Responsible Gaming
- practical advice for maintaining a balanced approach to gaming
- interviews with experts and industry professionals
- educational and informational materials.
The content is designed to provide concrete tools for understanding and reflection, helping people recognize risky behaviors and experience gaming as a form of mindful and controlled entertainment.
The Responsible Gaming App
The “Usa la Testa” app represents another step forward in our efforts to promote responsible gaming and support players.
Designed as a simple and intuitive tool, the app allows users to:
- monitor their gaming habits
- access informative and in-depth content
- recognize potential warning signs
- identify channels for qualified support.
A digital ally designed to raise awareness and promote a more balanced and responsible relationship with gaming.
An Ongoing Commitment
Today, “Usa la Testa” is one of the cornerstones of the NOVOMATIC Italia Group’s responsible gaming strategy.
This constantly evolving initiative underscores the Group’s commitment to promoting responsible gaming through education, prevention, and a genuine focus on people.




