Company -
NOVOMATIC Italia is proud to announce that ADMIRAL Pay, the Group’s payment institute, has officially renewed its partnership with Rinascita Basket Rimini (RBR) for the next three seasons - a confirmation of its ongoing commitment to supporting local communities.
Following a successful collaboration during the 2023/2024 season, ADMIRAL Pay has chosen to continue its support for the local basketball team, currently competing in Italy’s Serie A2 league. This renewed agreement strengthens the company’s bond with both the territory and the club, representing a strategic investment in the values of sport and community - areas in which NOVOMATIC Italia is actively engaged, as emphasized by the company’s leadership.
“We are proud to continue supporting a dynamic and fast-growing organization like Rimini Basket,” stated Raffaele Gnazzi, CEO of ADMIRAL Pay. “This partnership reflects our commitment to being an active part of the community, promoting values such as teamwork, passion, and inclusion.”
The three-year renewal includes ADMIRAL Pay’s flagship product, APay E-Wallet, the company’s digital wallet, and involves a dual sponsorship: in addition to RBR, ADMIRAL Pay is also the sponsor of Angels Santarcangelo club. The agreement includes brand visibility on official team uniforms and promotional materials, as well as a series of joint initiatives aimed at engaging fans, youth, and families - reinforcing the connection between sports and digital innovation.
“The continuation of this partnership reflects a deep sense of mutual trust and a shared long-term vision,” stated CEO Gnazzi. “It is the result of the excellent work carried out not only on the sporting front, but also in terms of organizational development and strategic communication. This new chapter further consolidates a strategic alliance aimed at supporting the growth and evolution of both organizations in the years to come.”
Through this agreement, NOVOMATIC Italia and ADMIRAL Pay reaffirm their corporate social responsibility strategy, investing in projects that generate value for the local community and promote a healthy, inclusive lifestyle.
Learn more on the ADMIRAL Pay website: www.admiralpay.it
