Italian games market
Today, the Company may count on a presence in the Italian games market throughout the points of the compass, with 8 companies being part of the Group. This includes the components production and assembly centres, as well as the ADMIRAL brand that is present in over 200 ADMIRAL Club gaming halls, 100 ADMIRAL Sport betting shops, 12 bingo halls, the ADMIRAL YES online gaming platform, and the ADMIRAL Gaming Network entertainment machine concessionaire. Through the NOVOELSY brand, NOVOMATIC Italia develops and distributes land based games that are among the most appreciated by players and internal market professionals.
The organisation into Business Units, the company relationships with the market and industry, as well as the management of its presence in the country, allows for the specific focus of energies and professionalism over each area of the business